95: Your Google Analytics 4 (GA4) Survival Guide with Kate Cook
Slobodan "Sani" Manic
Website Optimisation Consultant, No Hacks Founder & Keynote Speaker
CXL-certified conversion specialist and WordPress Core Contributor helping companies optimise websites for both humans and AI agents.
SHOW NOTES
Kate Cook is an Analytics Translator & Marketing Strategist. She heads the Analytics team at The Lumery and the gal behind attribution gal. In this episode, we talked about the looming GA4 apocalypse on July 1 2023 and provided a survival kit of great resources to keep you afloat during this transition. Don’t miss this episode! Helpful links below.
Links in the episode:
- GA4 Migration Checklist
- Big Query Session Dimensions & Metrics
- UA vs GA4 Comparing Metrics
- Juliana Jackson
- Charles Farina
- Kate Cook’s LinkedIn
- Kate’s Newsletter
- The Lumery
If you learned something new today, we would appreciate it if you can leave us a review on your favorite podcast platform.
No Hacks runs no sponsorships and is funded by advisory and audit work.
If your website needs to work for machines as well as people, start with a fixed-scope Machine-First Architecture audit: https://nohacks.co/audit
ENJOYING THIS EPISODE?
Practical strategies for making your website work for AI agents and the humans using AI to find you. Once a week you get the new articles, the latest podcast episode, and a few links worth keeping.