34: Are Mobile Interstitials Acceptable in 2021?

Slobodan "Sani" Manic
Website Optimisation Consultant, No Hacks Founder & Keynote Speaker
CXL-certified conversion specialist and WordPress Core Contributor helping companies optimise websites for both humans and AI agents.
SHOW NOTES
In this episode, we talked about mobile interstitials or what we often call popups which in 2016 was tagged as a negative ranking factor. But Google’s John Mueller recently announced some updates regarding the use of interstitials. Is it now acceptable? We discussed what changed and how to use it without affecting rankings.
Links in this episode:
- https://developers.google.com/search/blog/2016/08/helping-users-easily-access-content-on
- https://www.nohacksmarketing.com/podcast/031-opting-in-to-optimization-with-jon-macdonald/
- https://www.nohacksmarketing.com/podcast/30-trust-the-cro-process-with-khalid-saleh/
- https://www.nohacksmarketing.com/podcast/022-google-rolls-out-page-experience-update-what-you-need-to-know/
- https://www.nohacksmarketing.com/podcast/mobile-first-2021/
- https://www.youtube.com/watch?v=KAWn-A9xj7A&t=2101s
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