104: Building a Brand Using the Power of Great Content with David Tao

Slobodan "Sani" Manic
Website Optimisation Consultant, No Hacks Founder & Keynote Speaker
CXL-certified conversion specialist and WordPress Core Contributor helping companies optimise websites for both humans and AI agents.
SHOW NOTES
Welcome to No Hacks, a weekly podcast in which smart guests talk about how you can optimize your online presence. My guest today is David Tao, co-founder and CEO of BarBend. David is a veteran of the health & fitness industry, with nearly a decade of experience building and running editorial teams in the space.
Stay tuned to learn all you need to know about creating something a big brand from scratch, by using the power of great content.
Episode links:
No Hacks runs no sponsorships and is funded by advisory and audit work.
If your website needs to work for machines as well as people, start with a fixed-scope Machine-First Architecture audit: https://nohacks.co/audit
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